专题报道

Request (sent to Bidder's designated address) for presentation of a Bid

类别：专题报道|来源：|发布时间：2020-09-11 05:07|评论（0）

Negotiated procedure with a call for competition DiscoverGermanyfrom Home Baidu Knows Content Darstellung (in accordance with UVgO = the procurement and tender process by the German Ministry for Economic Affairs and Energy) (to remain with the bidder)

Appendix:

-Bid form with description of services

To whom it may concern,

The German National Tourist Office intends to outsource the services designated in the attached description of services. We would be glad to receive a corresponding Bid from you.

Details of outsourced service

Description of subject of order

- Support GNTB Official Account open on Baidu Know
- Support GNTB to produce answers in the form of text and images to frequently asked questions from users on Baidu Search and Baidu Knows about Germany. (500 questions and answers in planning, content with a focus on the topic DiscoverGermanyFromHome e.g. Arts, Cultures, Architecture, Nature, Culinary, etc. in connection with the DZT DGFH microsite)
- Support for short video production (50 short videos planned)
- Implementation of Germany Live Streaming on Baidu Knows (2+ Live Streaming)Contact with venue
-

Please see detailed description in the Bid Form.

The award includes:
- See 1.1.

Location of service:

Peoples republic of China

Completion deadline/Service period

Service commences: after the process of bid
Service terminates: Dec. 31 2020

Details of outsourcing procedure

2.1

Mode of outsourcing

Negotiated procedure with a call for competition (in accordance with UVgO= the
procurement and tender process by the German Federal Ministry for Economic Affairs
and Energy)
GNTO reserves the right to negotiatewith bidders.

2.2.

Awards are granted by:
German National Tourist Office
Landmark Tower 2, Unit 1417,
8 North, Dongsanhuan Road, Chaoyang District,
Beijing 100004, P.R. China

2.3.

Enquiries

Please direct your questions on the campaign to:

German National Tourist Office
Admin Manager
Ms. Ye Zhang
E-mail: ye.zhang@germany.travel

Questions about tender procedures should be addressed to:

German National Tourist Board
Awarding Office
Beethovenstraszlig;e 69
60325 Frankfurt
E-Mail: vergabestelle@germany.travel

Bidders#39; questions concerning the outsourcing procedure or the documents of conditions should be sent in writing to the addresses indicated above no later than six days before expiry of the deadline for bids.

2.4.

Instances of lack of clarity in outsourcing documents

If the Bidder finds that the outsourcing documents suffer from lack of clarity to such an extent as to affect the determination of pricing, then it is requested to send a note to that effect to the addresses indicated in clause 2.3 above.

2.5.

Opening of Bids

Bids are to be opened on the date of 16. Sep. 2020

2.6.

Contract award criteria assessment

The contract will be awarded according to assessment of the most economical
Bid. The following evaluation criteria has been determined:

Content
Description	Points	Criteria
Inadequate If the proposal for strategy and implementation exhibits serious shortcomings.	0-39	IN-active response plan about fol-lowers comments.
Adequate If the proposal for strategy and implementation exhibits shortcomings, but still meets the requirements on the whole.	40-59	Basic interacting with followers, but not helpful and lack of plan about controlling to the negative com-ments or trends.
Satisfactory If the proposal for strategy and implementation meets the requirements in general.	60-79	Opportune interacting with the fol-lowers and controlling and manag-ing followers comments
Good If the proposal for strategy and implementation completely meets the requirements.	80-100	Daily active operation on social media channels for interacting fol-lowers with answer comments etc. Controlling and managing followers comments and trends if any nega-tive comments or trends. Good technical controlling of backstage

Account management

Account Management
Description	Points	Criteria
Inadequate If the proposal for strategy and implementation exhibits serious shortcomings.	0-19	active response plan about fol-lowers comments.
Adequate If the proposal for strategy and implementation exhibits shortcomings, but still meets the requirements on the whole.	20-59	Basic interacting with followers, but not helpful and lack of plan about controlling to the negative com-ments or trends.. Daily operation on social media channels and technical controlling of backstage.
Satisfactory If the proposal for strategy and implementation meets the requirements in general.	60-79	Opportune interacting with the fol-lowers and controlling and manag-ing followers comments
Good If the proposal for strategy and implementation completely meets the requirements.	80-100	Daily active operation on social media channels for interacting fol-lowers with answer comments etc. Controlling and managing followers comments and trends if any nega-tive comments or trends. Good technical controlling of backstage

Experience with foreign tourism administration and Baidu Plattform

Description	Points	Criteria
Inadequate If the proposal for strategy and implementation exhibits serious shortcomings.	0-39	Never work with foreign tourism administration. Or, never cooperate with Baidu,
Adequate If the proposal for strategy and implementation exhibits shortcomings, but still meets the requirements on the whole.	40-59	Has only work experience with Baidu or foreign tourism administration
Satisfactory If the proposal for strategy and implementation meets the requirements in general.	60-79	Work experience with foreign tourism administration, work with other other online promotion plattform
Good If the proposal for strategy and implementation completely meets the requirements.	80-100	Working experience with foreign tourism administration and Baidu Working experience with GNTB

The suggested proposal must fulfil the following expectations:

The reference value method is provided for the rating. The following applies in this connection:
Z (offer) = WF (performance) * L (offer) - WF (price) * P (offer)
L (reference value) P (reference value)

Z: figure for performance price rating of the offer to be evaluated
WF: value factor
L: performance score
P: price

The offer with the highest Z value wins the bid. The following reference values are defined:

L= 210 points (of 300 points)
P= EUR 9.000 (estimated value/net)

The following value factors are defined for both lots:

1. Performance (value factor 70%)
2. Price (value factor 30%)

2.7.

Provisions governing excluded Bids

Please note that the issuer of an excluded Bid will upon request be notified accordingly (UVgO).

2.8.

Data protection clause

The personal details which Bidders are requested to provide will be processed in the context of the outsourcing procedure, but never forwarded to third parties.

2.9.

Notification if no Bid is issued

Prospective parties may decide not to issue any Bid in response to this request for bids. In that event, we would ask for a brief note to that effect to be sent to the address given in clause 2.3 above.

Bidding and application conditions

3.1.

Form and content of Bids
Hardcopy of proposal must be sent by mail.

3.1.1.

External presentation

No presentation required.

3.1.2.

Amendments; Supplements; Explanatory notes

Amendments and supplements to the documents of contractual conditions are not permissible. Where explanatory notes appeared necessary in the interests of approved assessment of the Bid, then they may be attached as a separate annex to the Bid. Any changes made by the Bidder to its documents must be unequivocal. It is possible to apply amendments, supplements explanatory notes in the form of a subsidiary Bid in line with clause 3.5.

3.1.3.

Signature

Bids must be signed; the name of the signatory must be indicated.

3.1.4.

Prices

Prices must be indicated in CNY. Should there arise any contradiction in respect of individual service items between the unit price indicated by the Bidder and the overall price which it has submitted, then the unit price shall be authoritative. All prices are indicated subject to addition of VAT at the statutory rate.

3.2.

Documents to be attached

3.2.1.

Bid form (pages 12 incl. Description of Services, Agency Contract)

3.3.

Reimbursement of expenditures

The process of preparation of the Bid is not reimbursed. No costs of duplication for the dispatch of these contract-award documents are reimbursed.

3.4.

Copyrights

Should the Bidder intend to exploit information from its Bid for the registration of a commercial protected right, then it must indicate this in its Bid.

3.5.

Subsidiary Bids/Change requests

Subsidiary bids and change requests are permissible. Subsidiary bids must fulfil all of the requirements outlined in the Description of services.

3.6.

Issuance of bids

Bids must be received by post no later than 16. Sep. 2020 at noonto:

German National Tourist Office
Landmark Tower 2, Unit 1417,
8 North, Dongsanhuan Road, Chaoyang District,
Beijing 100004, P.R. China

No Bids arriving later can be entertained.

3.7.

Changes, corrections and withdrawal of Bids

Any changes or corrections to be applied to the Bid must be submitted in a form corresponding to the Bid itself by the end of the Bid deadline mentioned in clause 3.6. The Bid may be withdrawn by written notice by the end of the bidding deadline. Thereafter, the Bidder will be held to its Bid until expiry of the binding deadline.

3.8.

Bidders associations

Industrial associations and other associated Bidders are subject to joint several liashy;bility for the fulfilment of the services offered, and all of the members of the Bidders association must be mentioned in the Bids, and one of their members must be designated as the authorised representative for the contract-award procedure and for the negotiation and execution of the contract.

3.9.

Passing-out of services to subcontractors

The Bidder must indicate the nature and extent of the services which it intends to transfer to subcontractors, and must indicate their names. The Bidder must prove that the necessary resources from these subcontractors are available. In the securing of offers from subcontractors, the Bidder is under obligation to involve smaller and medium-sized companies (to a reasonable extent) and to issue subcontracted orders to small and medium-sized companies to the extent consistent with contractually-compliant execution of the service, and to abide by the criteria of fair competition in its transfer of part-services and, furthermore, not to place the subcontractor subject to less favourable conditions with particular reference to the mode of payment and the deposit payments than those negotiated under the contract awarded to the Bidder itself. The passing-out of services to subcontractors is subject to the Client#39;s approval, which will only be withheld in well-justified exceptional cases.

3.10.

Language

Bids and all declarations to be issued, together with any further correspondence, must be written in English. Any document which is written in any other language must be accompanied by a certified translation or one which has been produced by a publicly appointed or affiliated translator or interpreter.

3.11.	Declaration obligation

	After Bids have been opened, Bidders may be requested to provide clarification and additional information in order to clear up any doubts regarding the Bids or the Bidders themselves.

3.12	Anti-corruption Directive

	In line with the Federal Governmental of Germany Directive on the prevention of corruption as issued in the Federal Government of Germany on 30 July 2004, the Bidder declares its willingness to bind over its employees who will be collaborating in the provision of the services to fulfil the mandatory regulations governing the expert fulfilment of their obligations arising from the order.

4.0.	Payment conditions

	Payments are made, hand-in-hand with progress in the completion of services, within 14 days of the presentation of invoicing; payments in instalments are possible.

5.0.	Binding deadline

	The binding deadline ends on the date of 25. Sep.2020